STRANGERS

A fashion and lifestyle brand concept inspired by the need for increased positive sentiments and opportunities for togetherness amidst the COVID-19 pandemic. The project culminated in both a brand book and lookbook, in collaboration with fellow Postgraduate students at NUA.

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The brand works to promote conversations with strangers through upcycled clothing. The communal spirit of the brand is then passed on through a set of embroidered patches fixed to notecards, which are meant to be left in public places for strangers to find and attach to their own existing clothing.